Strategic Management and Innovation Specialization PMYP

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Manage 21st Century Business Strategy

Develop and implement an innovative business approach in just three courses.

About This Specialization

This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.

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courses

4 courses

Follow the suggested order or choose your own.

projects

Projects

Designed to help you practice and apply the skills you learn.

certificates

Certificates

Highlight your new skills on your resume or LinkedIn.

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